Some say that the Apple iPhone is a bit like marmite – you either love it or hate it. But from the look of this weekend’s sales Apple surely must be feeling the love, as they’ve managed to clock up more than 5 million unit sales in just 3 days.
This is all quite incredible given that reports were already emerging about the embarrassing faux pas in their latest Maps software. This howling blunder meant that towns such as Stratford-upon-Avon (Shakespeare’s birth place) completely vanished, and Berlin apparently relocated to Antarctica. The London Underground even helpfully advised all iOS 6 users to pick up a free local areas map from the booking office, after it transpired that London was now in Canada, Paddington station was non-existent, and some buildings were popping up in rivers!
Apple’s latest maps software is part of the iOS 6 upgrade and was rolled out as a replacement to Google Maps in the Apple versus Android war. Nevertheless, the maps debacle doesn’t seem to have dampened demand and more than 100 million devices have been updated with iOS 6 worldwide.
An Apple spokesman responded to criticism by stating that “these were just teething problems, and the new app will be developed with the help of customer feedback”. Apple’s CEO Tim Cook was delighted with the sales figures and claimed “Demand for the iPhone 5 has been incredible and we are working hard to get an iPhone 5 into the hands of every customer who wants one”.
It would seem that Apple have set some hard and fast rules for our mobile phone providers with regard to iPhone 5. Each mobile provider must now have an identical web page on each of their respective websites to represent Apple’s new iPhone 5.
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